Mr Mikes is a Canadian-owned and operated chain of restaurants that have been in business since 1960. They recently updated their branding and began pioneering the concept of ‘SteakhouseCasual’ – a comfortable setting with excellent food.
Stylish. Enticing. Yummy.
Along with a physical overhaul of their restaurants, Mr Mikes also changed their branding and style to reflect their new look. From this new brand strategy, Sayvee was brought in to update the website. This included a whole new design, custom development, and integration with their mobile app and gift card platform. The new site needed to be responsive, easy to navigate, and represent the updated Mr Mikes branding. The results were . . . mouthwatering.
For specific promotional campaigns throughout the year, Sayvee executes content marketing pieces in the form of promotional online newsletters to the Mr Mikes mailing list. Most recently, our team began improving the Mr Mikes website ranking by implementing our vast SEO experience and tools to ensure they stay at the top of Google search pages. After the Mr Mikes initial re-brand, the Sayvee team built out and managed the social media accounts for the first two years in order to establish a firm online social platform that could be further developed and evolved as the brand grew.